AI Operations Consulting · South Beloit, IL

There's a gap between how your
business should run and how
it actually runs today.

Every business has one. Work that should happen automatically but doesn't. Hours spent on things a system could handle. Revenue that slips through because no one followed up in time. We call it the Operator Gap, and closing it is what we do.

Where you are

Manual, repetitive, time-consuming

Lead follow-up, appointment scheduling, review requests, status updates. Work that falls to people because there's nothing else to catch it.

The Gap

Operator Gap

Where time and revenue disappear

Where you should be

Automated, consistent, accountable

The same work handled by a system that doesn't miss, doesn't forget, and doesn't need managing. Your people focused on things only people can do.

The Operator Gap

Every business has one. Most never close it.

The Operator Gap is the distance between what your business is capable of and what actually gets done consistently. It's not a people problem. Your team is doing their best. It's a systems problem.

Somewhere in your day, there is work that requires a human to initiate it, remember to do it, and execute it the same way every time. That's the gap. And every hour it stays open, it's costing you something.

A new patient calls a dental office on a Friday afternoon. The front desk is slammed. Nobody follows up until Monday. By then they've booked somewhere else, and nobody on your team even knows it happened.

A plumber wraps up a job and the customer is happy. Nobody sends a review request, nobody schedules the annual maintenance follow-up, nobody checks if they need anything else. That customer had three neighbors who needed the same work done.

A car lot gets 12 internet leads over the weekend. Monday morning the sales manager sends the same copy-paste email to all of them at 9am. Half don't respond. There's no way to know which ones already bought somewhere else and which ones just needed a faster reply on Saturday.

A manufacturer gets a new purchase order by email. Someone manually keys it into the ERP. Then copies the line items into the scheduling sheet. Then emails the floor supervisor. Then updates the customer in a separate system with an estimated ship date. Four people touch information that didn't change once. When something gets transposed or a step gets skipped, nobody knows until the order is late or wrong. By then the customer is already on the phone.

How We Close It

Find it. Build it. Keep it running.

We only build it

if it solves a real problem. Every engagement starts with a conversation about your business, not a pitch about AI.

Scope first

always, on every engagement. Retainer or project, nothing gets built until there's a written scope and a clear problem to solve.

We work locally

in the Rockford region. In-person conversations, not ticket queues. That's intentional.

How We Work Together

Two ways to engage. Both scoped before anything gets built.

Ongoing Retainer

For businesses that want a long-term partner

We assess, build, and stay on. As your business evolves, the systems evolve with it. One monthly fee, one person accountable to the outcome.

  • Initial assessment and gap analysis
  • Custom automation design and build
  • Ongoing support, updates, and iteration
  • Direct access, no ticket queues

Best fit for businesses with multiple workflows to address or those who want a dedicated partner for the long term.

Scoped Project

For defined problems that need a custom build

Got a specific problem and a clear picture of what solving it looks like? We scope it, price it, build it, and hand it off cleanly. That includes custom applications built for your specific workflow.

  • Scoping conversation to define the problem
  • Written scope of work before any build starts
  • Fixed-price delivery against that scope
  • Clean handoff with documentation

Anything outside the agreed scope is a separate conversation. No surprises in either direction. Retainer support available after delivery if needed.

Who This Is For

Honest about the fit.

Good fit

You run a local business with real workflows

Dealerships, contractors, medical practices, law offices, service businesses. If there are repetitive workflows and people spending time on things a system could handle, there is usually something worth building.

Good fit

You already sense where the gap is

You don't need to understand AI. You just need to recognize that something is costing you time or money it shouldn't. We can take it from there.

Good fit

You want a long-term partner

Not a vendor, not a freelancer. Someone who understands your business well enough to improve it over time, and who you can call when something changes.

Worth a conversation

You have a specific problem and want a one-time build

We're open to scoped project work on a case-by-case basis, including custom applications. The requirement is a clearly defined problem and a written scope before anything starts. If that fits, reach out.

Justin Mathis, Riverview Systems
About

Built on a decade of earning trust in rooms most people never get into.

My name is Justin Mathis. I started Riverview Systems because I kept seeing the same gap, in every industry, at every company size. The people who could build AI systems had never sat across from a business owner. The people who understood how businesses actually work couldn't build anything.

I spent a decade as a trusted advisor across some of the biggest names in D2C Retail, Technology, Manufacturing, and more. From owner-operated local businesses to global enterprise accounts. In each case, the job was the same: understand what's actually broken, earn the trust of the people responsible for fixing it, and deliver on what I promised.

I'm based near South Beloit, IL. I work with businesses in the Rockford region. Most of it starts with a conversation and a handshake.

Industries served as a trusted advisor

Retail · Education · Technology · Manufacturing · Industrial Automation · Customer Experience · Healthcare · Financial Services · Automotive · Professional Services

Background

10+ years advising across B2B sales and CX

Former Employers

Zendesk, Gladly Software

Entity

Riverview Systems LLC, Illinois

Service Area

South Beloit and Rockford, IL

Get in Touch

Think you have an Operator Gap?

One conversation. No pitch deck. If there's something worth building in your business, we'll find it. If there isn't, you'll hear that too.

Email Justin

Service Area

South Beloit and Rockford, IL region

Engagement Model

Monthly retainer. Assessment, build, and ongoing support.